海归网首页   海归宣言   导航   个人空间   海归俱乐部   海归微博    博客   海归交友   广告位价格   相册   实用查询   关键词   资料下载
海归论坛首页
工 具 条 
会员列表 
收 藏 夹 
论坛帮助 
 注册 | 登录 | 登录并检查站内短信 | 个人设置 论坛首页 |  排行榜  |  在线私聊 |  专题 | 版规 | 搜索  | RSS | 活动日历
Query failed: connection to 127.0.0.1:3312 failed (errno=111, msg=Connection refused).
主题: 为什么Melania Trump演讲和Michelle Obama有·雷同?
回复主题   printer-friendly view    海归论坛首页 -> 生活风情           焦点讨论 | 精华区 | 嘉宾沙龙 | 白领丽人沙龙 点击进入海归聊天室
  阅读上一个主题 :: 阅读下一个主题
作者 为什么Melania Trump演讲和Michelle Obama有·雷同?   
firefly
[博客]
[个人文集]
[相簿]



头衔: 海归上校

头衔: 海归上校
声望: 讲师
性别: 性别:女
加入时间: 2006/02/05
文章: 3655

海归分: 62121

邀请到海归俱乐部



文章标题: 为什么Melania Trump演讲和Michelle Obama有·雷同? (38373 reads)      时间: 2016-7-20 周三, 13:31   

作者:firefly生活风情 发贴, 来自【海归网】 http://www.haiguinet.com

答案在这里:
http://www.nytimes.com/2015/09/22/upshot/10-things-i-learned-about-donald-trump-in-the-art-of-the-deal.html?_r=0

9. He’s known for a long time that generating controversy isn’t always a bad thing. In 1980 he got a lot of bad press (including a negative editorial in this newspaper) for destroying friezes and iron grillwork on the old Bonwit Teller department store building, because preserving them would have delayed demolition that was necessary to make way for Trump Tower. But the criticism had an upside.

The stories that appeared about it invariably started with sentences like “In order to make way for one of the world’s most luxurious buildings...” Even though the publicity was almost entirely negative, there was a great deal of it, and that drew a tremendous amount of attention to Trump Tower...

I learned a lot from that experience: good publicity is preferable to bad, but from a bottom-line perspective, bad publicity is sometimes better than no publicity at all. Controversy, in short, sells.

10. He’s also long known that a spectacle can impress people even if there is no substance behind it. In 1982, he wanted Holiday Inn to buy a stake in his casino project in Atlantic City, and he was concerned it would decline because construction wasn’t far enough along. So he told his construction manager to hire a ton of bulldozers and dump trucks to move dirt around the site, so it would look extremely busy when Holiday Inn executives made a site visit. The instructions were simple:

What the bulldozers and dump trucks did wasn’t important, I said, so long as they did a lot of it.

According to Mr. Trump, this display worked: “These distinguished corporate leaders looked on, some of them visibly awed. I’ll never forget one of them turning to me, shaking his head, and saying, ‘You know, it’s great when you’re a private guy, and you can just pull out all the stops.’ ”

Of all the lessons in “The Art of the Deal,” this may be the one most directly informing Mr. Trump’s campaign.

作者:firefly生活风情 发贴, 来自【海归网】 http://www.haiguinet.com












_________________
++++++++++
欢迎点击,萤火虫的微博:
http://weibo.com/firefly8
这个连接不错:
http://www.vidtomp3.com/index.php


上一次由firefly于2016-7-21 周四, 08:52修改,总共修改了2次





返回顶端
阅读会员资料 firefly离线  发送站内短信 发送电子邮件
回复主题   printer-friendly view    海归论坛首页 -> 生活风情           焦点讨论 | 精华区 | 嘉宾沙龙 | 白领丽人沙龙 所有的时间均为 北京时间


 
论坛转跳:   
不能在本论坛发表新主题, 不能回复主题, 不能编辑自己的文章, 不能删除自己的文章, 不能发表投票, 您 不可以 发表活动帖子在本论坛, 不能添加附件可以下载文件, 
   热门关键词 更多...
   论坛精华荟萃 更多...


海归网二次开发,based on phpbb
Copyright © 2005 Haiguinet.com. All rights reserved.
ICP 证号: 粤B2-20070336